• HDC Hairdressing – The Natural Choice
  • HDC Hairdressing – The Natural Choice
  • HDC Hairdressing – The Natural Choice
  • HDC Hairdressing – The Natural Choice
About Us

HDC Hairdresssing was discovered in 1983 by Charlie Forte with the vision of offering cutting edge hairstyling unique to the growing cultural mecca of Brunswick Street, Fitzroy. 

Three decades later, the salon is universally recognised for its fun, vibrant and welcoming environment, and its unmatched professionalism and personal service.

HDC has a character all of its own, complete with its own cast of characters. Regular clients often comment about the fun times enjoyed during their time in the salon and the relaxing escape from the 9-to-5. In truth, regulars are a lot more like family than clients. One thing is for sure, at HDC no client leaves without having an amazing experience.

The HDC team works together like a well-oiled machine. The easy-going yet professional team will make sure you remember your time in the salon. A glass of wine perhaps? Or maybe a gentle head massage?

Whether its a trim, a blow dry, or a completely new style, you can rest assured that your follicles are in the very best of hands at HDC.

HDC exclusively stocks Aveda products in keeping with their love of the natural environment and desire to offer you only the best in cosmetics and hair and skin care.

Ready for a hairstyling experience that sets the bar for fun and professionalism? Make an appointment today.

Meet the Team


Owner & Head Stylist

Colour/Working the room.

Latest Obsession:
Planes/My dog Sunny/Music Festivals/ Being an Educator.

Made In:
50% Australia & 50% Italy.

Who were you in your past life:
A pilot.

Travel Destinations:


Founder & Head Stylist

Curly Hair/Passion.

Latest Obsession:
Other hairdressers on Instagram/ Valentina (Daughter).

Made In:
Organically made in Carlton.

Who were you in your past life:
Almost Famous.

Travel Destinations:
Anywhere amazing.


Senior Stylist

Mens Hair Cuts/Make up.

Latest Obsession:
Health Fitness/Crossfit.

Made In:

Who were you in your past life:
Freyja female god 13th Century.

Travel Destinations:
Europe/Anywhere warm and sunny with a beach.



Scalp Massages

Latest Obsession:

Made In:

Who were you in your past life:
1940’s Pin-Up Girl

Travel Destinations:
New Zealand


Senior Stylist

Bobs, colour corrections

Latest obsession:
Live music, comedy and puns (I’m really good at puns)

Made in:
Australia by Irish people

Who were you in a past life:
Paul McCartney’s dog

Travel destination:


Cut & Styling

With a team boasting over half a century of collective experience, you can be sure that your new style or trim is going to look amazing. We will always consult with you to ensure you get exactly what you want. And we will make sure that your look is both elegant and modern.


The team at HDC are led by colouring specialist, Frank, who has an uncanny knack with colours. Utilising only Aveda colours, our team give you the best colour available using all natural products. Whether it’s foils or a full head of colour we can help you find the look you’re after.

Salon Services

Ladies Haircuts
Mens Haircuts
Colour Painting
Creative Colour
Colour Correction
Aveda Botanical Smoothing Treatments
Aveda Conditioning Treatments
Styling/Blow waves
Hair Up
Bridal Hair
Make Up
Complimentary Consultations.

Aveda Products

HDC solely stocks Aveda because we agree with what Aveda stands for and love their amazing products. You will too. Just wait ’til you smell them.

Aveda’s mission is “to care for the world we live in, from the products we make to the ways in which we give back to society. At Aveda, we strive to set an example for environmental leadership and responsibility, not just in the world of beauty, but around the world.”

See the AVEDA range here: www.aveda.com.au 


Book your appointment now. It’s simple.

Cutting edge styling and a cup of coffee or glass of wine awaits you.

Please select your preferred stylist from the drop-down menu.
If you are a new customer, we will place you with the best-suited team member.

We will be in touch to within 24 hours.

  • Preferred stylist
Contact Us

HDC Fitzroy

309 Brunswick St, Fitzroy VIC 3065
Phone: (03) 9416 1109

Monday – Closed
Tuesday – 10am/6pm
Wednesday – 10am/9pm
Thursday – 10am/9pm
Friday – 10am/6pm
Saturday – 9am/5pm
Sunday – Closed 

Follow us